Generate new links.. pt 2

#4  Write press releases and submit them to online press release websites. Be sure to include your website link at the end of the press release so media representatives can contact you, but also so you have an incoming link and interested visitors can find your website.

#5  Reciprocal links. Some reciprocal links are good as long as they’re coming from relevant websites. The trick is to balance reciprocal links with one-way links. Mix up your linking tactics so it looks natural to Google.

SIDENOTE  link farms & link exchanges  While links to your website are important for a good page ranking,  search engine spiders don’t accept just any old link. The link has to be from a relevant  and quality website. A  link farm is a Web page designed to profit from linking to web  pages and Google and the other major search engines will penalize you for participating,  paying, for links.

Link exchanging is essentially a link trade, “I’ll link to you if you link to me.” It’s okay to do this in small doses as long as the website you’re trading links with is relevant to your website. If your website sells dog-training products and you’re trading links with a furniture website then the search engines are going to discount the link.

#6  Add a blog to your site.  It is a  spectacular way to generate fresh content.  Guest blogging on relevant blogs works a lot like article marketing, you generate links to your site in each blog post you write. You can also include links back to each of your web pages and allow your readers to reprint your blog posts as long as they keep the links in place.

#7  Become a tweeter.  Participate in social networking. Posting tweets, and Facebook posts create incoming links to your website. In addition, when you comment on forums and other blog posts you also create incoming links via your signature.

Don’t try to do all these at once  you could get overwhelmed,  instead focus on one tactic at a time adding to your SEO strategy as you grow.